About Course
Teaches how to use GenAI for research, idea validation, and innovation workflows—from exploring trends to testing product ideas.
Tech stack
- Generative AI tools (Perplexity, NotebookLM)
- LLM-based research tools
- AI-assisted strategy workflows
Why it’s worth
- Focus on innovation & product thinking (not tech)
- Helps move from idea → validated concept faster
Practical use
- Product discovery
- Startup idea validation
- Market & competitor research
Many professionals use AI casually but struggle to apply it in real work.
This course teaches how to use generative AI across the innovation cycle—from research and idea validation to risk assessment, prototyping, and building stakeholder-ready business cases—using a structured, repeatable workflow.
